Online shopping behaviour defines how people browse, evaluate, and purchase products through digital platforms. It’s the digital reflection of consumer psychology — shaped by convenience, trust, and technology. In India, this behaviour has changed dramatically over the past decade. Affordable smartphones, faster internet, and easy payment gateways have made online buying part of everyday life. … Read more
In today’s world, everything is moving online. Whether it’s shopping, learning, or finding services — people search for almost everything on Google. That’s where Search Engine Optimization (SEO) comes in. SEO helps websites appear on top of search results so that people can easily find them. For anyone who wants to grow in digital marketing, … Read more
In today’s competitive digital landscape, lead generation is the backbone of every successful trades and service business. Whether you’re a plumber, electrician, builder, or local contractor, the ability to secure consistent, high-quality leads can make or break your growth. Traditionally, many businesses relied on the Yell Business Directory to increase visibility and connect with potential … Read more
Financial advisors and fintech companies often find it difficult to generate qualified leads using their online services, even if they offer exceptional services. Traditional marketing strategies aren’t working to generate the necessary visibility in a predominantly digital world, which leaves many firms virtually unknown to prospects when they search the internet looking for financial professional … Read more
Digital marketing refers to the use of online platforms, technologies, and strategies to promote products or services to targeted audiences. Unlike traditional marketing methods that rely on print, television, or radio, digital marketing leverages the internet, mobile devices, search engines, and social media to connect with potential customers in real time. In India, where over … Read more
Healthcare organizations are confronting unprecedented challenges in communication amidst a digital environment where misinformation spreads quickly, and confidence in the public betterment propaganda has declined. Healthcare PR agencies are not entirely sure how to navigate multi-layered regulatory environments while providing transparent solutions to patients, the media, and other stakeholders. Conventional public relations approaches may not … Read more
Google Business Profile (GBP) is a free tool that allows business owners to manage their online presence across Google Search and Google Maps. Think of it as a digital storefront that shows up right when people are searching for businesses like yours. It helps you control how your business information, like your address, phone number, … Read more
The MLM future in India is going through a major shift. What started as a shaky business model in the ’90s has now begun evolving into a legitimate, tech-driven industry. With rising digital adoption, government regulation, and increased consumer awareness, India could become one of the top global hubs for ethical network marketing by 2030. … Read more
If you’re wondering how to earn money from digital marketing, you’re not alone. Thousands of people are learning how to make money with digital marketing by using online strategies that generate real income in 2025. In this guide, I’ll explore practical, proven methods on how to earn from digital marketing at home and scale it … Read more
Today, your reputation online matters more than ever. Whether you own a business, work professionally, or build your personal brand, what people see about you on the internet shapes their opinion. That’s why keeping your online image clean and positive is so important. If you’re curious about why is FatRank the best online reputation management … Read more
